You want to develop a website that will
help your business get visibility, attract visitors and convert those
visitors into customers. You need to design your website in such a
manner that it reflects your business objective and gives customers
precisely what they want. This means that you need to do some serious
planning and homework before you really start your website. We look
at some of the basic stuff that you need to know to ensure your
website succeeds, in this article.
1. Purpose of your website
Remember you can’t change plea in the
middle of an argument. You should have started out with a clear
purpose in your mind and also the contours of how you are going to
implement that. This is extremely important as many firms start out
with some objective and end up doing something else altogether.
2. Domain and hosting
This is the first thing to do to get
visibility. You need to choose a name that people can remember well
and choose wisely and appropriately, as to whether you will use .com
or .net or something else. As for hosting, choose a reliable looking
at how much capacity you will need.
3. Technology
Discuss and finalise the technology
that you want to use. This could depend on a number of factors and it
finally boils down to what you want. The options are HTML5, CSS3,
PHP, Jquery, Javascript etc.
4. Layout and colour
Colour affects the feel of your site.
Neat layout is always preferred. Don’t forget about the footer too.
A good website required equal focus on all aspects.
5. Content
Before the content, first create a
sitemap and flowchart. As to the content, remember that your website
needs to provide good and informative content to the users. Target
certain keywords to rank high in search engines. The type of content
like language, picture, video, etc has influence of how fast or how
slow the website will load.
6. Ads and pop ups
Do not include too many advertisements
in your website. If an advertisement is not necessary, just don’t
put it there. As for pop ups, prevent them from appearing. It is the
most annoying type of advertising because of slow loading and
sometimes you can’t close it.
7. Cross browser capability
A good website has to be able to be
viewed properly in all types of modern browsers like Google Chrome,
Mozilla Firefox and Safari.
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